Acceptable Use Policy
Last updated 12 August 2026
KreativeRock exists to help legitimate businesses reach their own customers well. This policy sets out what that means in practice, and expands on section 3 of our Terms of Service. It applies to every message sent through our platform, on every channel (SMS, WhatsApp, RCS).
Consent is required, always
You may only message contacts who have actually agreed to hear from you. That means:
- No purchased, scraped, or rented contact lists.
- No messaging a number just because it appeared in a public directory, business card, or another company's customer list.
- You must be able to show, if asked, how and when a contact opted in.
Opt-out must always work
Every marketing and utility message on our platform carries an opt-out mechanism, and opt-outs are enforced automatically — once a contact opts out, no further messages are sent to them on that channel, on your account, without exception. You may not attempt to disable, hide, or work around this. Contacts flagged Do Not Disturb are excluded from sends the same way.
Prohibited content
You agree not to send, and not to use KreativeRock to facilitate:
- Illegal content, or content promoting illegal goods or services.
- Phishing, malware, or attempts to obtain login credentials, card details, or other sensitive information under false pretenses.
- Financial scams, pyramid or Ponzi schemes, or unlicensed investment solicitation.
- Hate speech, harassment, or content that threatens or defames any person or group.
- Adult content, or content otherwise prohibited by WhatsApp, our SMS carriers, or our RCS providers' own policies.
- Content that impersonates another person, brand, or organization.
Platform and network rules
Each channel we run on has its own rules, and you agree to follow them alongside ours — Meta's WhatsApp Business Messaging Policy, our SMS carriers' filtering and content rules, and our RCS providers' equivalents. This includes not attempting to circumvent rate limits, template approval requirements, or sender ID approval processes.
What happens if this policy is violated
We may warn you, suspend sending, or terminate your account, depending on severity and whether it puts our platform's standing with WhatsApp, a carrier, or an RCS provider at risk — a violation from one KreativeRock customer can affect deliverability for every other customer on a shared channel, so we act on this seriously. Where required by law, we cooperate with law enforcement requests.
Report abuse
If you receive a message through KreativeRock that you believe violates this policy, email info@kreativerock.com with the sender details and message content.
Contact
KreativeRock Digital Limited, RC 1441363, Lagos, Nigeria.
Email info@kreativerock.com. Phone +234 809 420 0003.
